Harvest > Public Relations Activity Plan
Why
Earn the trust of the marketplace, establish relationships within the product ecosystem, and create brand awareness. Continue to do business with customers and social media marketing, but with lower costs than traditional advertising.
How
Types of relationships
- Customer relations
- Media relations
- Investor relations
- Public affairs
- Community relations
- Influencer marketing
- Crisis communication
- Corporate social responsibility
PR Activities
- Press release
- Events
- Partnerships
- Original research
- Press conferences
- Brochures